- Develop a welcoming tagline, the first campaign after the COVID-19 pandemic.
- Showcase the attractions and offerings in a fun and creative way. The campaign will feature summer experiences.
- Increase footfall & sales to all indoor & outdoor activities 
- Create activations in collaboration with tenants to attract customers 
- Help tenants achieve their target 
- Create a strong online presence through social media & digital marketing
Directions:
- Promote Hotels and b2b summer offers
- Regular posts to promote F&B and Retails outlets and their offers
- Spend and Win Campaign
- Summer mod board programme
- Social Media Competitions
- Workshops
- Al Qasba Summer Camp
- MWF Water Games
- Al Montazah Parks foam pool / Ladies Day
- Mleiha packages
- Social Media Influencers
- Digital Marketing
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