1) We know what to offer for our guests.
2) We can deliver high-quality results.
3)  To be efficient at work and have better results.
4)  We wanted to measure success and progress easier.
5) We can identify areas of improvement quicker.
6) We can be more successful in achieving our goals.
7) Consistency creates accountability. 
8) Consistency establishes our reputation. 
9) Maintaining consistency makes relevant & our message.